Conventional bananas continue to dominate the category because they offer scale, affordability and flexibility. For retailers and wholesalers, conventional programmes are often the most efficient way to meet high-volume demand while maintaining competitive pricing for consumers. Unlike organic, which can carry higher production costs, or Fairtrade, which involves premiums, conventional bananas deliver reliability at a price point accessible to the broadest customer base.

They also allow for greater flexibility in sourcing, with large, established supply networks across Latin America and beyond. This makes it easier to manage fluctuations in demand, maintain availability during seasonal shifts, and ensure continuity across multiple markets.

Choosing conventional doesn’t mean compromising on standards. At Allfresch, our conventional bananas are backed by GlobalG.A.P. and, in many cases, Rainforest Alliance certifications, ensuring food safety, sustainability and responsible farming practices remain integral to supply.